Blog Article for RUNGRL Client

The objective of this marketing project was to pitch, write, and research a blog article for our client, RUNGRL, with a specific focus on hair care for African American women. The project aimed to address the choice between health and hair and provide valuable insights and advice tailored to this target audience.

Salesforce, Trailhead Marketing Course Strategy

The objective was to develop a comprehensive course strategy and create a specialized content marketing course for marketers. The course strategy encompassed multiple marketing disciplines such as product marketing, content marketing, lead generation marketing, marketing analytics, and more. In addition to the overall course strategy, our business specifically focused on crafting the storytelling for content marketing course. This course aimed to educate marketers on the importance and application of storytelling in content marketing.

Salesforce – Marketer Career Path

Our objective was to create a refresh captivating, yet easy-to-navigate landing page for our Salesforce, Marketer Career Path, a learning hub for marketers, We were tasked with strategizing marketing courses, leading the direction for the design of the webpage, strategizing webpage content, crafting compelling web page copy and launching a blog to promote the courses and drive engagement.

Salesforce Editorial

Our main objective was to revitalize the landing page for Salesforce’s Marketer Career Path, a comprehensive learning hub designed specifically for marketers. Our responsibilities encompassed strategizing the marketing courses, guiding the overall direction of the webpage design, formulating the webpage content strategy, developing persuasive web page copy, and initiating a blog launch to promote the courses and foster engagement.